Get First Assurance private comprehensive car insurance with a FREE RENTAL CAR and NO EXCESS. Call Insurance Advisor 0752055688. We have customized benefits to ensure the BEST INSURANCE OPTIONS in Kenya, you get paid your insurance claims and we offer you enhanced benefits at CHEAPER RATES in Kenya.

WHY GET FIRST ASSURANCE COMPREHENSIVE CAR INSURANCE 

We have customized benefits to ensure the BIGGEST INSURER in Kenya pays your insurance claims and offers you enhanced benefits at CHEAPER RATES in Kenya.

  FREE RENTAL CAR FOR UPTO 30 DAYS

  PAY INSURANCE IN MONTHLY INSTALLMENTS

  TOWING & BREAKDOWN COVERED

First Assurance Co Ltd was previously known as The Prudential Assurance Company PLC A British Multinational Insurance Company. The Prudential Assurance Company Limited, the parent Company of Prudential Assurance Company of Kenya Limited, commenced active business operations in East Africa in 1930. The Company’s early years of operation were mainly on Life Assurance Business and the General Insurance Branch was merely set up to cater for the General Insurance Business of Life Policy Holders. This trend changed in 1953 when a full General Insurance Branch status was given to East Africa. 

The expansion of business in East Africa brought about the opening of a Branch Office in Kampala and Dar-es-salaam in 1958 and 1959 respectively and the eventual construction of Prudential Assurance Building on Wabera Street, Nairobi which was opened on 7th October 1959.

LOCAL INCORPORATION

On 1st January 1980, The Prudential Assurance Company Ltd ceased to write any business in Kenya and Prudential Assurance Company of Kenya Ltd was incorporated to take over all General Insurance Business and the existing policies issued by the Prudential – United Kingdom. The Local Company (First Assurance) having taken over from a solid base continued to grow and moved from Prudential Assurance Building to Yaya Centre in March 1990. 

On 1st January 1991, the Company became a wholly owned Kenyan Company in keeping with the growing trend in the Kenyan economy and changed its name to First Assurance Company Limited. 

Accordingly the paid up capital of the Company has been increased steadily and now stands at Kshs. 300 million which makes us one of the best capitalised General Insurers in Kenya.